Brand Talk by Mint
An interesting interaction with Suneera Tandon at Mint on their show Brand Talk, discussing the growth of the Home furnishing category in India and the journey of building a brand like IKEA in a market as dynamic as India
Business Insider
A discussion on the home furnishing category and its increasing relevance in the post covid world, with Samarpita Banerjee at Business Insider.
Mint
An interesting chat with Suneera Tandon at Mint on the need to build the home furnishing category as a whole and not just the IKEA brand.
Financial Express
A freewheeling chat with Devika Singh at Financial Express on the IKEA concept, evolving consumer behaviour and omni channel in the India context.
ET Now
A short discussion on the emerging trends in the home category on the backdrop of the covid pandemic.
Fortune
A discussion with Ajita Shashidhar at Fortune India on the sourcing journey in India and the challenge of moving from sourcing textiles to multiple categories in the home furnishing space.
Business Line
A chat with Forum Gandhi on the role of ecommerce in India and omni channel journey.
Mint
Another interesting discussion with Suneera Tandon at Mint on the local sourcing priority in India.
ET Now
A short chat on Toys sourcing from India and what the future looks like.
Indian Retailer
A freewheeling discussion with Charu Lamba at Indian Retailer on the role of digital in accelerating growth.
